Time Inc | Marie Claire
Brand
Marie Claire
Role
Audience Development & Social Media Manager
Year
2016-2018
Synopsis
I was hired as Audience Development & Social Media Manager at Time Inc’s Marie Claire to define and implement a social and editorial growth strategy across existing and emerging digital platforms.
My responsibilities included delivering editorial content, social and workflow strategies, management of Marie Claire’s social channels and weekly newsletter, training the wider editorial team on social and digital best practices, establishing and implementing an SEO focused back-linking programme across Time Inc’s portfolio and contributing daily news stories and SEO targeted features.
Results
Record Breaking Web Traffic
MoM Organic Traffic Growth
+50% Social and Newsletter Referrals Increase